BRAND STORY

  • Beauty comes from health. LoloVegan pursues healthy and natural beauty, not the artificial kind.

  • We respect and support the values of life that coexist between humans, animals and the environment.

  • We make highly-effective anti-aging cosmetics that minimize skin irritation by only using essential ingredients.

As a clean and vegan skincare beauty brand, we pursue a warm and feminine mood.

Since the word ‘vegan’ is included in the brand name, we visualized the sensuous parts of nature and put them in the logo. Curve points are given at the ends and bends to express the organic appearance and softness of nature, and irregular spaces between the letters give a sense of rhythm, creating a bright and cheerful atmosphere. It expresses the brand’s philosophy that beautiful skin starts from health, and that health gives bright and warm energy.

BRAND COLORS

  • Main color 1. Apricot color that expresses healthy skin 

  • Main color 2. Dark green plant color shows vegan philosophy 

OUR PHILOSOPHY

Beauty comes from healthy.

LoloVegan, as a clean and vegan beauty brand, pursues healthy and natural beauty based on the following four philosophies.

01. Real Clean Beauty

In modern life, our skin is constantly exposed to fine dust and other pollutants. Wearing a mask causes the skin to become more sensitive by breaking down the skin barrier.

Chemicals in daily necessities such as detergents and shampoos threaten skin health when they accumulate. So when you choose cosmetics, first you need to check if they are made of safe ingredients.

LoloVegan products are made for sensitive skin without 20 of the most harmful ingredients and free from allergens. They contain only essential active ingredients to minimize skin irritation.

Paraben free, Mineral oil free, Artificial fragrance free, EWG all green level, and dermatologist tested

02. Vegan & Cruelty-free

“Why do we use vegan cosmetics?”

‘Vegan’ originally came from the word, ‘vegetarian’, but today it is a trend that represents ethical consumption, not just in foods, but also in fashion, beauty, and throughout our daily lifestyle.

03. Slowly and healthily, for your skin to find its own balance 

Whenever you have skin problems, don’t you use cosmetics with strong chemicals for immediate effects? Just like finding balance in the body through yoga training, LoloVegan would rather choose a healthy way even if it is slower way so that the skin can find balance on its own.

04. We produce high quality products only through reliable manufacturing processes 

We produce reliable and safe cosmetics in GMP, an excellent cosmetics manufacturing facility certified by the Ministry of Food and Drug Safety in Korea through systematic quality control.

  • CEO, Choi Yoojin

    • LoloVegan cosmetics Brand CEO
    • Alissa Cohen Raw Food certificate
    • Korea Cosmetic Specialist Association 1,2 Grade certificate
    • Korea Cosmetic Specialist Association Professional
    • Cosmetologist certificate
    • Yonsei University, French Language major and European
    • Region studies

  • From a young age, I grappled with persistent skin issues. Despite investing in numerous high-end cosmetics, my skin only became more sensitive, showing little improvement. It was only when I turned to vegan, organic skincare products that I began to see positive changes. This personal journey inspired me to create a cosmetics brand dedicated to individuals with sensitive skin, offering solutions that are both gentle and effective.

  • Understanding the Struggle

    Growing up with sensitive skin meant constant battles with irritation, redness, and discomfort. The market was flooded with products promising miracles, yet many contained harsh chemicals and synthetic ingredients that exacerbated my condition. The frustration of trying product after product, only to be met with disappointment, was a common theme in my skincare journey.

  • Discovering the Power of Nature

    In my quest for relief, I began exploring natural alternatives. Transitioning to vegan, organic skincare marked a turning point. Products free from synthetic additives and rich in natural ingredients provided the nourishment my skin craved. This shift not only improved my skin's health but also opened my eyes to the benefits of clean beauty.

  • Commitment to Clean Beauty

    Our brand is built on the principle that skincare should be both effective and safe. We are committed to formulating products that are free from harsh chemicals, synthetic fragrances, and artificial preservatives. By focusing on clean, natural ingredients, we aim to provide solutions that cater specifically to the needs of sensitive skin.

  • Embracing Sustainability

    We believe that caring for your skin should not come at the expense of the environment. Our products are not only vegan and cruelty-free but also packaged using sustainable materials. We strive to minimize our ecological footprint, ensuring that our brand contributes positively to the planet.

  • A Personal Promise

    This brand is more than a business venture; it's a personal mission. Having experienced the challenges of sensitive skin firsthand, I am dedicated to providing products that truly make a difference. Our formulations are crafted with care, backed by research, and driven by a genuine desire to help others achieve healthy, radiant skin.

  • Join Us on This Journey

    We invite you to join us in embracing a new standard of skincare—one that honors both your skin's health and the well-being of our planet. Together, we can redefine beauty routines, making them kinder, cleaner, and more effective for everyone.